Mission Statement
Editor Bio
Publisher's Bio
Media Kit
Rates + Dates
Ad Specs
Contact
             
             
  Guaranteed Rate Base: 800,000      
  EFFECTIVE: JANUARY 2009        
     
 
  Four Color Rates :          
 
UNIT SIZE
1X RATE
6X RATE
12X RATE
18X RATE
 
  2nd Cover $104,856 $98,568 $92,276 $89,128  
  2nd Cover Spread $192,240 $180,708 $169,172 $163,404  
  3rd Cover $96,116 $90,352 $84,584 $81,700  
  4th Cover $113,592 $106,780 $99,964 $96,556  
             
  Full Page $87,388 $82,148 $76,904 $69,828  
  2/3 Page $74,280 $69,828 $65,372 $59,356  
  1/2 Page $56,804 $53,400 $49,988 $45,392  
  1/3 Page $39,328 $36,968 $34,608 $31,424  
             
  Black and White Rates:        
 
UNIT SIZE
1X RATE
6X RATE
12X RATE
18X RATE
 
  Full Page $71,496 $67,208 $62,920 $57,128  
  2/3 Page $60,772 $57,128 $53,484 $48,560  
  1/2 Page $46,476 $43,688 $40,900 $37,136  
  1/3 Page $32,176 $30,244 $28,316 $25,708  
             
  Rates are gross, non-bleed. Add 15% for bleed ads.
Standard 15% Agency commission applies.
All regional and special unit pricing available upon request.
   
     
  Supplied Insert Space Rates:        
 
PAGES
GROSS SPACE RATE
 
 
2
  $93,512 + net production cost  
 
4
  $168,328 + net production cost  
 
8
  $316,464 + net production cost  
 
12
  $474,696 + net production cost  
 
16
  $631,352 + net production cost  
 
24
  $947,032 + net production cost  
 
Standard BRC
  $58,552 + net production cost  
  Scent Strip (Flap Size)      
 
up to & including 1-5/8"
  $102,248 + net production cost  
 
>1-5/8" & incl 2-1/2"
  $113,608 + net production cost  
 
>2-1/2"
  $131,960 + net production cost  
 
     
  PUBLISHED BY: BAUER PUBLISHING Company L.P., 270 Sylvan Ave., Englewood Cliffs, NJ 07632 | 201.569.6699 & BAUER ADVERTISING SALES, INC., 58 W. 40th St., 5th Floor, New York, NY 10018 | 212.764.3344
CIRCULATION: Rates based on an annual (12 month) contract year average. Single copy price: $2.99.
AGENCY COMMISSION: 15% to recognized agencies
RATE INCREASES: Announcement of any change in rates will be made in advance of closing date for the issue affected. Orders for issues thereafter at rates then prevailing.
CANCELLATION DATES: Orders for all inside advertising units are non-cancellable the day of published issue close. All inserts printed by BAUER, and any regional inserts printed are non-cancellable 10 weeks prior to published issue close. If supplied by the advertiser, they are non-cancellable the day of published issue close.
TERMS OF SALE: 30 days from the date of invoice. Interest will be charged at a rate of 1.5% per month on past-due balances.
FREQUENCY DISCOUNTS: Frequency discounts earned within 12-month period. Advertisers that do not meet earned frequency during contract year, will be short-rated back to earned frequency level.
REGIONAL INSERTS AND SUPPLIED INSERTS: Regional inserts, supplied inserts and pre-printed inserts will be delivered to their proper areas subject to an allowable variation of 5% to 10%, due to mechanical tolerances and local distribution patterns.
*Prices subject to change at Publisher's discretion.