In Touch 2012 Rates
Guaranteed Rate Base: 600,000
Effective July 2012
Four Color Rates:
| UNIT SIZE | 1X RATE | 6X RATE | 12X RATE | 18X RATE |
|---|---|---|---|---|
| 2nd Cover | $88,666 | $83,350 | $78,025 | $75,365 |
| 2nd Cover Spread | $162,555 | $152,805 | $143,050 | $138,170 |
| 3rd Cover | $81,275 | $76,415 | $71,525 | $69,085 |
| 4th Cover | $96,050 | $90,295 | $84,530 | $81,650 |
| Full Page | $73,895 | $69,465 | $65,030 | $59,050 |
| 2/3 Page | $62,810 | $59,050 | $55,280 | $50,190 |
| 1/2 Page | $48,030 | $45,185 | $42,270 | $38,385 |
| 1/3 Page | $33,255 | $31,260 | $29,265 | $26,575 |
Black and White Rates:
| UNIT SIZE | 1X RATE | 6X RATE | 12X RATE | 18X RATE |
|---|---|---|---|---|
| Full Page | $60,455 | $56,830 | $53,205 | $48,305 |
| 2/3 Page | $51,390 | $48,305 | $45,225 | $41,060 |
| 1/2 Page | $39,300 | $36,940 | $34,590 | $31,400 |
| 1/3 Page | $27,210 | $25,575 | $23,945 | $22,740 |
Rates are gross, non-bleed. Add 15% for bleed ads.
Standard 15% Agency commission applies.
All regional and special unit pricing available upon request.
Supplied Insert Space Rates:
| PAGES | GROSS SPACE RATE |
|---|---|
| 2 | $80,580 + net production cost |
| 4 | $145,045 + net production cost |
| 8 | $272,690 + net production cost |
| 12 | $409,035+ net production cost |
| 16 | $544,020 + net production cost |
| 24 | $816,035+ net production cost |
| Standard BRC | $50,455 + net production cost |
| Scent Strip (Flag Size) up to & including 1-5/8″ |
$88,105 + net production cost |
| >1-5/8″ & incl 2-1/2″ | $97,895 + net production cost |
| >2-1/2″ | $113,710 + net production cost |
PUBLISHED BY: BAUER PUBLISHING Company L.P., 270 Sylvan Ave., Englewood Cliffs, NJ 07632 | 201.569.6699 & BAUER MEDIA GROUP, INC., 58 W. 40th St., 5th Floor, New York, NY 10018 | 212.764.3344
CIRCULATION: Rates based on an annual (12 month) contract year average. Single copy price: $2.99.
AGENCY COMMISSION: 15% to recognized agencies
RATE INCREASES: Announcement of any change in rates will be made in advance of closing date for the issue affected. Orders for issues thereafter at rates then prevailing.
CANCELLATION DATES: Orders for all inside advertising units are non-cancellable the day of published issue close. All inserts printed by BAUER, and any regional inserts printed are non-cancellable 10 weeks prior to published issue close. If supplied by the advertiser, they are non-cancellable the day of published issue close.
TERMS OF SALE: 30 days from the date of invoice. Interest will be charged at a rate of 1.5% per month on past-due balances.
FREQUENCY DISCOUNTS: Frequency discounts earned within 12-month period. Advertisers that do not meet earned frequency during contract year, will be short-rated back to earned frequency level.
REGIONAL INSERTS AND SUPPLIED INSERTS: Regional inserts, supplied inserts and pre-printed inserts will be delivered to their proper areas subject to an allowable variation of 5% to 10%, due to mechanical tolerances and local distribution patterns.
*Prices subject to change at Publisher’s discretion.