Life&Style 2013 Rates
Guaranteed Rate Base: 350,000
Effective January 2013
Four Color Rates:
| UNIT SIZE | 1X RATE | 6X RATE | 12X RATE | 18X RATE |
|---|---|---|---|---|
| 2nd Cover | $47,210 | $44,380 | $41,545 | $40,130 |
| 2nd Cover Spread | $86,550 | $81,360 | $76,165 | $71,570 |
| 3rd Cover | $43,270 | $40,670 | $38,075 | $36,780 |
| 4th Cover | $51,145 | $48,075 | $45,010 | $43,475 |
| Full Page | $39,340 | $36,980 | $34,620 | $31,440 |
| 2/3 Page | $33,440 | $31,440 | $29,430 | $26,725 |
| 1/2 Page | $25,575 | $24,035 | $22,505 | $20,435 |
| 1/3 Page | $17,710 | $16,645 | $15,580 | $14,150 |
Black and White Rates:
| UNIT SIZE | 1X RATE | 6X RATE | 12X RATE | 18X RATE |
|---|---|---|---|---|
| Full Page | $32,285 | $30,350 | $28,410 | $27,445 |
| 2/3 Page | $27,445 | $25,795 | $24,155 | $23,330 |
| 1/2 Page | $20,990 | $19,725 | $18,470 | $17,845 |
| 1/3 Page | $14,530 | $13,655 | $12,785 | $12,355 |
Rates are gross, non-bleed. Add 15% for bleed ads.
Standard 15% Agency commission applies.
All regional and special unit pricing available upon request.
Supplied Insert Space Rates:
| PAGES | GROSS SPACE RATE |
|---|---|
| 2 | $42,905 + net production cost |
| 4 | $77,670 + net production cost |
| 8 | $145,210 + net production cost |
| 12 | $217,810 + net production cost |
| 16 | $289,695 + net production cost |
| 24 | $434,545 + net production cost |
| Standard BRC | $26,865 + net production cost |
| Scent Strip (Flag Size) up to & including 1-5/8″ |
$46,910 + net production cost |
| >1-5/8″ & incl 2-1/2″ | $52,115 + net production cost |
| >2-1/2″ | $60,535 + net production cost |
PUBLISHED BY: BAUER PUBLISHING Company L.P., 270 Sylvan Ave., Englewood Cliffs, NJ 07632 | 201.569.6699 & BAUER MEDIA GROUP, INC., 58 W. 40th St., 5th Floor, New York, NY 10018 | 212.764.3344
CIRCULATION: Rates based on an annual (12 month) contract year average. Single copy price: $2.99.
AGENCY COMMISSION: 15% to recognized agencies
RATE INCREASES: Announcement of any change in rates will be made in advance of closing date for the issue affected. Orders for issues thereafter at rates then prevailing.
CANCELLATION DATES: Orders for all inside advertising units are non-cancellable the day of published issue close. All inserts printed by BAUER, and any regional inserts printed are non-cancellable 10 weeks prior to published issue close. If supplied by the advertiser, they are non-cancellable the day of published issue close.
TERMS OF SALE: 30 days from the date of invoice. Interest will be charged at a rate of 1.5% per month on past-due balances.
FREQUENCY DISCOUNTS: Frequency discounts earned within 12-month period. Advertisers that do not meet earned frequency during contract year, will be short-rated back to earned frequency level.
REGIONAL INSERTS AND SUPPLIED INSERTS: Regional inserts, supplied inserts and pre-printed inserts will be delivered to their proper areas subject to an allowable variation of 5% to 10%, due to mechanical tolerances and local distribution patterns.
*Prices subject to change at Publisher’s discretion.